Wilkinson Sword introduces The Blade Master
A new campaign from ad agency Pablo features sparkling copy and a series of humorous films to introduce a new positioning for the razor brand
A new campaign from ad agency Pablo features sparkling copy and a series of humorous films to introduce a new positioning for the razor brand
The illustrator talks about how an awareness of what else is being created in your field ultimately helps you make better work; plus how she approaches finding new projects
Design agencies Sea and Pentagram have partnered to create a new book on this special relationship, which involved an influential crop of designers between 1950 and 1970
A recent influx of brand campaigns have reminded audiences how to say or spell their names properly. CR looks into the drive behind this and how it’s achieved without alienating the audience
Dive into our showcase of the best advertising, design, craft and effectiveness of the past year
Having a strong brand is essential for charities hoping to connect with new audiences. But in the era of brand purpose and short attention spans, should they also be looking at consumer brands as their competitors?
Find out details for the UK undergraduate art and design showcases taking place this summer
The agency’s first piece of work for the brand aims to remind people how money matters are easier to handle with Monzo
Stunning cabaret performances at the Playgrounds and Offf festivals are taking director David Wilson’s work in a new direction. He explains how everything he does is interconnected and why not every director’s ambition is to make movies
Apple’s new iPad Pro ad sees a series of items crushed, to demonstrate the creative power of the new tablet. It has provoked ire across social media – Ben Kay examines why
Influencer wrangling is now a crucial part of any brand management role. And this bit is relatively straightforward: find people who people like who can spread the word about your product. But what happens when the wrong people get in on the action?
In our latest monthly interview we speak to designer and illustrator Jessica Hische, who has built a hugely successful career spanning commercial work, books and even retail. Here, she reflects on her life and work and how the industry has changed during her career
The dating app is launching its new design and features with a campaign that addresses the exhausting admin involved in finding a match
Nick Asbury’s new book examines how brand purpose intoxicated the marketing world, and the negative impact he feels it has wrought. Here he introduces the book’s central themes and implores us all to think differently about the trend
The new Ultimate BBQ Burger launches with a campaign by Mother that offers a taste of summer no matter the weather
We explore how the worlds of design, advertising, gaming and illustration are responding to accessibility needs
Since losing his sight at the age of 19, the filmmaker has gone on to write and direct his first feature film, shoot a Super Bowl ad for Google, and set up a non-profit to help the next generation of disabled creative talent
In a consumer landscape that favours virtue, with audiences that will call out bad behaviour at the drop of a hat, courting controversy is a risky move. But brands can still use it to their advantage
Images and ideas to feed your imagination
Expert tips on how to navigate a creative career
Analysis of creative projects and trends
CR’s podcast on life in the creative industries
The director’s debut book brings us closer to the film’s richly detailed sets and eccentric characters with striking large format photographs, which were developed by the director himself and Emma Stone
We hear how the media brand’s debut print publication, The Long Game, draws inspiration from Soviet era graphic design and the alternative spirit of underground publishing
The creative shares why it’s good to push through the struggles and why practice has become the most important element of her work
Created by multidisciplinary studio Picnic, the 2D animation follows two characters communicating through the ether, which is neatly presented in an interactive experience that shows both perspectives
The supermarket’s new branding will be seen across its Serious About Summer campaign, both of which were developed by Havas London
The rise of social media has led to an uptick in the use of stills photography and video clips to help promote new shows and films. CR examines the impact of this approach
DesignStudio leaned into both age-old symbolism and futuristic visions in its identity for the healthcare brand
Makeup and special effects artist Emily Schubert talks to us about her new manual published by A24, the unlikely influences on her practice, and misconceptions about her profession
Donald Glover’s musical alter ego and long-time collaborator Hiro Murai have teamed up on a black and white choreographed epic for Little Foot Big Foot, which harks back to Jim Crow era America
We Are Social’s global director of cultural insights discusses how the agency is looking beyond rapidly changing trends to help brands from adidas to Starbucks embed themselves in digital culture
Grey Days charts the brand’s history and long-running connection to the colour grey with a stylish lo-fi campaign film
Brands need to frame the changes required for a sustainable future in positive terms, in order to bring everyone from audiences to CEOs with them, says Alex Bee of creative agency Space Doctors
How the most successful brands on TikTok drive performance through ground-breaking creativity
Ineffective work often stems from bad behaviours. To change things, you need to measure where it’s all going wrong
Low on the pecking order for policy makers, the FE sector is nonetheless vital to help nurture the next generation of creative thinkers
TikTok’s thriving #TravelTok community are hungry for travel brands to inspire and advise them for their next adventure
The five qualities that great account management people bring to in-house agencies, and why their impact can be transformative.
TikTok communities are always hungry for fresh entertainment: here’s how to make sure your brand is part of the conversation
To achieve their goal of being seen as lead agencies, in-house creative agencies need to fill gaps in strategy, planning and process
Entertainment builds brand awareness, but according to TikTok it’s also a vital ingredient in performance marketing.
Don’t let your location or work commitments hold you back: advances in remote learning have made even practice-based courses like Fine Art much more accessible.
Appreciation of the design process should permeate an entire organisation, not just its in-house creative team
Via its latest visual trends report, Depositphotos predicts an emphasis on wellness, joy and magic this year
Early adopters in fashion and entertainment are blazing a trail, but how could brands in other sectors embrace the potential of the metaverse?
Brands must dream big to push the limits of experience design in the metaverse.
Don’t waste time shuttling drives around: get the edge on the competition by shooting straight into the cloud.
Context is king in the art world, and digital twinning is an exciting new way for artists to establish provenance and boost the value of their creations.
Once you’ve found the ideal location for your campaign shoot, be sure to make the best of every corner of it
At an executive level, design thinking can transform an organisation from the inside – and this kind of cultural shift may prove vital for many brands’ survival
Insider advice from Burberry, Rimmel and Duolingo to thrive in TikTok’s world of democratised creativity
A strong digital presence is increasingly vital for any successful artist – and it starts with the right name